If you want a business to be successful it must have a strong marketing campaign. If it doesn’t, then it will either slowly die or run out of money before it can bring in more customers. When students are in high-school, there’s only a few who are thinking about marketing as a career. Most are undecided and wait until they are in college to choose their major, but for those who know that they will want to work at a marketing agency, this article will provide a few different majors you can do further research on to be better prepared for that job.

Majors to Land A Marketing Agency Job

So you’re about to be accepted into a few different colleges and your goal is to study marketing in order to get a job at a marketing agency, but you don’t know which majors will get you closer to this goal. Below are four of the majors which you can do more research on, or seek advice from Ronnie brown Mansfield starting with the broadest, and getting more specific:

• Associate Degree in Marketing
• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing
• Ph.D. in Marketing

Depending on how far you want to go into the marketing career, these degrees will teach you different aspects of the study. For example, in your associate’s degree, you will learn the introduction to marketing, everything about the retail business, and understanding buyer behaviors. At the bachelor degree, you will understand how to sell professionally, you will receive an introduction to economics at both the micro and macro levels. You’ll also be able to apply statistical models to run a business and marketing campaigns to drive return on investment (ROI), lead generation, and much more.

At the master’s and Ph.D. level, you will be considered a professional marketer and can pretty much get a marketing job at any of the large marketing agencies in the country. You will know how brand management works in order to create a long-lasting business, you will understand how to use big data, and how to market to international clientele which is a whole different area of knowledge and customer behaviors. At the Ph.D. level is where you begin to use advanced methods to influence buyer behavior, and will be able to do quantitative research on different marketing strategies

Conclusion

In conclusion, in this article, we discussed Ronnie brown Mansfield and some of his advice on marketing. We also discussed some of the marketing degree levels and what you will learn in each one. If you don’t want to go the full marketing route and receive each degree, you can also simply receive a certification which will include learning multicultural marketing, management, and some advanced strategies to deploy right away. Though businesses and agencies may want to see a higher degree of understanding in marketing, you may be able to join a startup to practice.