Tag: Stephen Stepaniuk

Stephen Stepaniuk Gives 4 Tips for Marketing Your Travel Blog

Some people do write blogs for fun because they are passionate about writing but for others, it purely business or a mixture of both. Regardless of the reason, everyone wants their blog to have more and more subscribers. Travel blogs are very common because people want to know the best places to visit and the things they are going to enjoy when they do travel to certain places. If you are that travel blogger who is looking forward to growing his blog from its current subscribers, then the following tips will help you to market it. 

1. Make It Easy For Your Readers

Everyone who is reading the articles you put on your travel blog wants to enjoy reading, and this means that there are some things that you need to focus on. To begin with, make sure that the layout or the interface of your site is easily understandable to avoid making a reader click all tabs trying to look for a specific blog. Stephen Stepaniuk says that before you publish an article, it is good to assume that you are the reader for a moment and ask yourself if you could be thrilled or satisfied by the article you just wrote. Other things to consider are easy navigation, the addition of a search box, browsing speed, and compatibility with mobile phones because people tend to browse more from their phones today than on their computers. 

2. Create Catchy Content

You need to know that there are numerous travel bloggers out there and whether you like it or not, they are your competitors. In this case, make sure that you create contents that are catchy and entertaining. One thing you need to avoid when writing your blogs is boring your readers because they will run to the next blogger. One way you can bore your readers is by using vocabularies, and according to Stephen Stepaniuk blogging is not the best place to show off your newest words from the dictionary. Therefore your content must be written in simple English, be on something trending, be engaging with the readers and keep it interesting. 

3. Use SEO To Optimize Your Blogs

Search engine optimization (SEO) is an online marketing strategy that helps in ranking contents on search engines. You can use this technique to improve the visibility of your travel blogs whereby your contents appear first on the search results when online visitors search for something related to traveling or your specific traveling niche. You can boost your ranking through the use of keywords on your content, meta descriptions and link building among other SEO tools. This will help your blogs to be easily found. 

4. Look For Subscribers

You must encourage more and more people to subscribe to your travel blog for it to grow. One way you can build subscribers is by using email marketing whereby you share your contents with the list you have and with time you will gain more subscribers. Publish you’re your sign-up form in as many places as you can and then share your contents with the people who sign up. While doing all this, offer your readers something that they cannot resist, add a catchy title and make use of social media. Jump to top